people are saying about
Susan Laubach's "The Whole Kitt & Caboodle"
you ever wish that reading a book about investing could be
as easy and as much fun as curling up with a good novel? Then
I have good news for you. You can do that with The Whole Kitt
& Caboodle. This book is written as a novel that follows
the journey of Missy Kitt, a young woman studying to become
a successful stockbroker at the brokerage firm of Caboodle
& Company. You can go along for the ride as Missy Kitt
learns about the stock market, how to study companies, and
how to plan a portfolio. You know what the best part is? The
author weaves the information throughout the story about Missy
Kitt, so, with every page you turn, you're learning more about
the stock market. And, surprise! Before you know it, you've
learned a heck of a lot. This paperback book is only 170 pages
and, once you sit down to read it, seems a lot shorter. In
fact, I was having so much fun, I was sorry to see it end."
-YOUNG MONEY MATTERS
(a newsletter published by the National Association of Investors
"An unconventional storybook approach to finance. Perfect
for the novice investor."
--RIC EDELMAN, BEST-SELLING AUTHOR of Ordinary
People, Extraordinary Wealth, and of The Truth About Money
"If personal finance and investment education is one
of the greatest needs for people of
all ages in this country-and it is!-then Susan Laubach's compelling
extraordinarily timely and useful. This is the very best kind
of teaching and learning
about what counts-in every sense."
--ROBERT F. DUVALL, National Council on Economic
Education (President & CEO)
Teacher and portfolio manager Susan Laubach has come up with
a well-executed approach to teaching investing basics-a novel.
The Whole Kitt & Caboodle follows the lead character,
Missy Kitt, from the beginning of her career as a stockbroker.
The reader follows along as she learns and then listens in
as she dispenses advice to others. An amazing amount of information
is communicated this way. Coming from the fictional Miss Kitt,
this fairly comprehensive survey is painless and entertaining."
"There is a sort of unwritten rule I keep with myself.
Though I enjoy reading the business section of the newspaper,
as well as browsing a variety of financial magazines and books,
I leave those publications behind in my home office at the
end of the day. But I recently came across one book that I
couldn't resist making an exception for. The Whole Kitt &
Caboodle, while delightful and easy to read, is also the most
well-rounded source of basic stock market information and
education I have come across in a single book."
--"BEGINNER'S CORNER," Better Investing
"From the very first page, Susan Laubach draws pre-teens
and teens into the story and short circuits their fear of
financial topics. Almost without noticing it, these young
readers will effortlessly learn the basic principles of investing."
-GAIL YUMKAS, FORMER DIRECTOR OF CENT$IBLE KID$
(Camp Lemonade Stand and the Money Management Camp)
"In my experience, this is the easiest and simplest
way to understand the investment
business, and I've been in it a long time."
-BILL BRESNAN, "BILL BRESNAN SHOW," New
"I found The Whole Kitt & Caboodle delightfully
creative, totally informative, and eminently readable. It
conveys information in an interesting and witty way, uses
clever reinforcement techniques, and builds on previous knowledge.
I call it quintessential education."
-KATHLEEN FEEHLEY, former president of the College
of Notre Dame (Maryland)
"Susan Laubach's clever storybook approach to investment
fundamentals will serve the reader well-in assessing financial
services as well as investments. Heroine Missy Kitt does all
the hard work. The novice investor is certain to learn effortlessly
right along with her."
-F. JOSEPH BRADLEY, Publisher, Investor's Hotline
"Understanding the stock market is now as simple as
reading a story. It is an unconventional approach that works."
-NATIONAL CENTER FOR FINANCIAL EDUCATION
"The Whole Kitt & Caboodle uses an unconventional
approach to provide novice investors an excellent, understandable
primer on investing. Almost without our noticing, it serves
up terrific advice on achieving and maintaining what every
investor needs-a balanced portfolio."
-NANCY WERTHEIMER, PRINCIPAL, World Financial Assets
"The Whole Kitt & Caboodle is definitive in its
scope and wonderfully entertaining in its impact. To the novice
investor, it presents no small gift."
-DIANA YONKER, Investor Relations, Smith Barney
"Knowing how to invest is no longer a luxury. One simply
must learn the principles entertainingly dramatized by Susan
Laubach. A book that so cleverly brings to life the investment
process should be required reading in high school economic
classes all across America."
-J. CARTER BEESE, JR.,
Former vice-chairman, U.S. Securities & Exchange Commission
"For those who fear financial topics, The Whole Kitt
& Caboodle connects. Its
approach is original, engaging, yet responsible. And its main
character, Missy Kitt,
turns out to be the Mary Poppins of investing."
-MARGARET F. MCKEAN, Managing Director, Stopler
& Co. Inc.
"For the first time in my memory, someone has made understanding
the stock market
as simple as reading a story. And, as someone who has spent
his whole life in the
communications business, I know how difficult that can be.
I applaud Susan Laubach for
making a complex subject so clear, so entertaining, and so
-RALPH RYDHOLM, Chairman and CEO, Tatham Euro RSCG
"I get hundreds of books on investing. This one is unique,
compelling, and clever.
People can relate to its main character. They can learn how
to get involved in investing.
They can save time in the process. AndwWhen they're through
reading it, they'll want to
pass the book along to people they love."
-DARRELL ANCARLO, HOST, "SONY SUCCESS RADIO
"This book is a great idea."
-BILL GRIFFETH, award winning CNBC anchor and best
"Susan Laubach has brought life to what could be a very
dull topic. Indeed, she uses a very creative way to teach
people the nuts and bolts of investing. And I don't think
she's missed a thing."
-AMY MACLAUGHLIN, Professional Investment Advisor
"I love the book. It's simple and it's fun."
-LOWELL WIGHTMAN, HOST, WCGO RADIO, CHICAGO HEIGHTS,
"A charming book."
"I read the whole book. And I'll read it again. It was
-RALPH SAVIANO, HOST, WCTC, NEW BRUNSWICK, NJ
"The Whole Kitt & Caboodle is a fictional adventure
where the real story and goal is
to teach people how to become successful investors. This is
no ordinary novel. It is the
most unusual how-to investment book you'll ever read."
-CNBC'S "THE MONEY CLUB"
"The Whole Kitt & Caboodle may be a light, enjoyable-to-read
novel, but you get so much from it -like learning a very easy
way to invest. I know. Before I read it, I knew nothing about
investing and was afraid to get started. Now I'm not. It should
have the same effect on the women out there, of all ages,
who won't get started because they, too, are fearful of investing.
This is a great book that people will want to read! It does
nothing less than democratize investing!"
-MARK STEINER, "THE MARK STEINER SHOW,"
WJHU-FM, BALTIMORE, MD
"EASY to read. Highly recommended for beginners."
-INVESTMENT CLUB, JUNEAU, ALASKA
"A sprightly instructional novel that demsytifies investing."
"Before today, I'd never had on a book person, but I
just loved this book!"
-SUSAN WEINSEK, "THE SUSAN WEINSEK SHOW,"
"Through Susan Laubach's well-executed novel, even non-Americans
can successfully speed up their learning curve as investors."
-PRÉSENTATION DU GROUPE COLUMBUS, LAUSANNE,
"So you hate reading those dull, dry books on the market,
but you still want to know what it's all about? Reading Susan
Laubach's The Whole Kitt & Caboodle is like taking candy-coated
cough drops. It's not only painless, but delicious. And, even
though I was a trust officer buying stocks many years ago,
I still learned a lot from this fun fiction. Kitt became a
friend and I was fascinated to watch how, with energy and
determination, she developed her career. Laubach knows how
to get across dull material in an interesting and crystal
clear way. Now to put it to work and earn some money"
-AN AMAZON.COM READER
"I thoroughly enjoyed the book. It's a great way to
interest high school students in economics."
-BOB JAMES, Director of Economic Education, California
"It's a pleasure to discover someone who can present
a body of helpful information in a reader-friendly way. If,
like many of us, you feel mostly at your broker's mercy, Susan
Laubach'sThe Whole Kitt & Caboodle is one storybook you'll
definitely want to read."
"I recommend it to public school students grades 5 through
12 who play the Stock Market Game."
-WILLIAM C. WOOD, ECONOMICS DEPARTMENT, JAMES MADISON
"Want to get rich, or at least learn, painlessly, the
ABCs of investing? Then pick up a copy of The Whole Kitt &
Caboodle, the first fictional story to teach the basics of
investing. For the investment novice, this eminently readable
book is extremely valuable and entertaining."
-DELAWARE COUNTY TIMES
"I read it cover-to-cover on a recent trip. Well-done!"
-DAVE NELSON, Economics Department, Western Washington
"I'm taken with how it simplifies concepts."
-JOYCE COUCH, Federated Investors
"There is a book you may find very helpful if you or
someone you know wants to learn about investing. The Whole
Kitt and Caboodle, by Susan Laubach, is about Missy Kitt,
a young woman who wants to be a stockbroker. The book takes
you, as a novel would, through her experiences explaining
the stock market and how to plan a portfolio.
Young people should be exposed to this book so they can learn
stock market terms in as easy-to-understand way. If they learn
it while they are young, just think how successful their long-term
investing will be. READ AND GROW!"
-NITA ROYAL, North Carolina State University
"Missy Kitt, rookie stockbroker, is beginning her career
at Caboodle & Company. The only hitch is that she knows
next to nothing about investing! As our spunky heroine learns
the ropes, so do we. The Whole Kitt & Caboodle is really
an investment primer disguised as a novel. The story of Missy
Kitt (from Backhoe, Nebraska) and her rise to power at Caboodle
& Company is told with delicious humor. As Kitt develops
her trademark "Four Season" portfolio, she astounds
us and her colleagues with how easy she makes it sound. Along
the way, we learn all the basic concepts and tools of the
trade-painlessly! Kitt is fun to read and easy to understand-guaranteed
to delight and enlighten young adults and novice investors
of any age."
-AMANDA STOUT (TOPEKA, KS.) ON AMAZON.COM
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